VOICES Bi-Monthly Magazine of the University of Technology, Jamaica | April – June 2022 20 “UTech-The Marketing Seminar’s Rebirth” Dr. Neleen Leslie-Piper (top) and Mrs. Petula Senior (centre), Marketing Lecturers in the School of Business Administration, COBAM, co-authored a case study titled, “UTech-The Marketing Seminar’s Rebirth” which was published in the case book, Marketing in Latin America and the Caribbean: Contemporary Case Studies. Dr.Leslie-Piper and Mr. Michael Nicholson (bottom), retired Lecturer School of Business Administration co-authored the case “FosRich Grows Again: Can Marketing Communications Lead the Way?” which was published in the case book, Marketing in Latin America and the Caribbean: Contemporary Case Studies. Website: https://www.routledge.com/Marketing-in-Latin-America-and-the-Caribbean-Contemporary-CaseStudies/Knight-S-Pacheco/p/book/9780367609061 “Re-Examining the Tourism and Peace Nexus: A Social Network Theory Perspective” This book chapter was published in the Routledge Handbook of Social Psychology of Tourism. The book investigates the social psychological effects of tourism within the scope of social psychology theory. More information can be found at: https://www.taylorfrancis.com/books/edit/10.4324/9781003161868/routledge-handbooksocial-psychology-tourism-dogan-gursoy-sedat-%C3%A7elik?refId=da5ab423-a0bf-45f0afc6-c2bd0c0f58b0&context=ubx Understanding the Dimensions of Human Capital – Organizational Implications and Application Published in the journal publication The Market: International Journal of Business (Volume 3). The Market: International Journal of Business is a scholarly, peer-reviewed research journal published annually by the Cyprus Centre for Business Research at the Cyprus Institute of Marketing (CIM); and is hosted on ProQuest and on EBSCO databases. This study seeks to determine the most critical dimensional elements of human capital (HC) that drive and improve organizational value. Read more at: https://cima.ac.cy/market/ Dr. Gaunette Sinclair-Maragh Associate Dean, Research and Graduate Studies, COBAM Mrs. Garcia Green-McLennon Finance & Business Services, UTech, Ja. RESEARCH BRIEFS
RkJQdWJsaXNoZXIy NDQ5NzI=